🌟 Benefits of Earned Media:

✔️ Increased Credibility – When a respected publication highlights your business, it signals quality and trust.
✔️ Long-Term Value – Unlike ads, a media feature can continue driving interest and bookings long after it’s published.
✔️ SEO Boost – Online coverage can increase your search rankings and make it easier for people to find your business.
✔️ More Bookings + Sales – People are more likely to book or visit after seeing positive media coverage.

🏆 Who This Is For:

This is perfect for:
✔️ Airbnb, VRBO + Vacation Rental Owners
✔️ Boutique Hotels + Inns
✔️ Tour Operators + Adventure Companies
✔️ Wineries + Distilleries
✔️ Restaurants + Food Experiences
✔️ Small businesses

📦 What You’ll Get:

✅ A professional review of your business or listing to identify compelling story angles
✅ A custom pitch (with email subject line) designed to catch an editor’s attention (all you’ll have to do is copy, paste and hit “send”)
✅ A list of target publications + the editor’s contact info
✅ A 10-page DIY Publicity Guide to help you send and follow up like a pro

💼 How It Works:

1. Purchase the package – Fill out a short form with key details about your business.

2. Professional Review – I’ll analyze your business/listing and identify the most compelling angles and follow up with any questions.

3. Custom Pitch – I’ll craft a professional, ready-to-send pitch targeted to the right editors.

4. Editor Contact List – I’ll give you the editor’s contact info so you can send the pitch directly.

5. DIY Follow-Up Guide – You’ll also receive a step-by-step guide on how to follow up and maximize your chances of landing coverage.

   💰 One-Time Investment – $199 $99 (until 4/1/25)

   ✔️ No long-term commitment

   ✔️ Everything you need to secure media coverage
   ✔️ Designed to be easy and repeatable

🛎️ Turnaround Time

You’ll receive your completed pitch and editor list within 4 business days.

⚠️ Important Note:

While I’ll provide you with a professional pitch and targeted editor contacts, media coverage is not guaranteed. The final decision rests with the editor — but you’ll have the tools and guidance to maximize your chances of success.

🚀 Why This Works:

I’ve been on the sending and receiving end of countless pitches — and I know what gets a response. By combining my experience as a travel writer and my insight into media relations, I’ll help you create a pitch that editors actually want to read.

📩 How to purchase

🧭Click here to complete checkout. A form will pop-up and prompt you to enter your URL along with a couple things that make your business unique. I will email you personally with any follow-up questions.

FAQ

1. How is this different from hiring a PR agency?

This is a one-time, DIY-focused service designed to give you the tools you need to secure media coverage on your own — without the long-term commitment or high cost of hiring a PR agency. I’ll provide you with a professional pitch and the right contacts, but you’ll handle the outreach and follow-up.

2. What happens if I don’t get a response from the editor?

While I’ll craft a professional, targeted pitch, media coverage is not guaranteed. However, you’ll receive a DIY Publicity Guide that includes tips on following up and adjusting your pitch to increase your chances of success.

3. How do you know which editors to contact?

As a travel writer with bylines in major publications like Travel + Leisure and Condé Nast Traveler, Nat Geo, etc. I have insight into what editors are looking for and where your story is most likely to land. I’ll identify the right editors based on your business type and story angle.

4. How quickly will I receive my pitch and contact list?

You’ll receive your completed pitch and editor list within 4 business days of booking the service.

5. Can I reuse the pitch for other publications?

Yes! The pitch will be tailored to your business and story angle, so you can adapt and reuse it for other publications. If you’d like to adjust the pitch for different audiences, the DIY Publicity Guide will help you with that.

6. Do you offer follow-up support after I send the pitch?

This is designed as a one-time package, but the DIY Publicity Guide includes detailed instructions on how to follow up effectively. If you’d like more hands-on support, I also offer one-on-one consulting.

7. Is this only for vacation rentals?

No — while this offer was inspired by vacation rentals, it’s ideal for any travel-adjacent business, including boutique hotels, tour operators, restaurants, wineries, and wellness retreats.

8. What if my business isn’t directly travel-related?

If your business has a connection to travel, lifestyle, or local experiences, there’s a good chance we can find a compelling angle. If you’re unsure, feel free to reach out before booking!

9. How will I know if the pitch works?

If an editor is interested, they’ll usually respond with follow-up questions or ask for more information. If you don’t hear back after following up, you can adjust your pitch using the tips in the guide or try a different outlet.

10. Do you offer refunds if I don’t get media coverage?

Since media coverage depends on the editor’s decision, I can’t guarantee placement. However, the value comes from receiving a professional pitch, targeted contacts, and a clear strategy to increase your chances of success — which you can continue using beyond this initial pitch.